Iceland Launches Unique Prawn Engagement Ring for Christmas

Iceland, the renowned frozen food supermarket, has unveiled a distinctive engagement ring inspired by its popular King Prawn Ring, just in time for the festive season. Priced at a value of **£5,000**, this unique piece of jewellery, crafted in **18-carat rose gold**, features a red natural ruby at its centre, shaped like a prawn. This creation is not available for purchase; instead, it will be awarded to one lucky winner who shares their proposal plans.

The initiative reflects a growing trend, as **December** is widely recognized as the most popular month for engagements. According to research conducted by Iceland, **80 per cent** of Britons believe that **Christmas Day** is the most magical occasion to pop the question. The supermarket aims to elevate this festive spirit by offering a chance to win a piece of jewellery that embodies both fun and romance.

Entry Details and Contest Rules

To enter the contest, participants must email their proposal ideas to **[email protected]** by **11:59 PM on December 14, 2023**. Each entry should include a brief description of the proposal plans, limited to **250 words**, and explain why they deserve to win the ring. The winner will receive the handcrafted piece in time for Christmas, although specific terms and conditions apply.

An Iceland spokesperson commented on the ring’s creation, stating: “Our Prawn Ring has been the star of Britain’s Christmas buffets for decades; it’s practically a national treasure. This year, we thought we’d take it one step further and turn our most iconic party food into something truly unforgettable.”

The collaboration with **Peter Jackson the Jeweller**, a Lancashire-based jeweller, showcases the ring’s artistry and significance. Jackson expressed excitement over the project, saying, “Rings are meant to make a statement, and this one’s bound to get people talking; it’s the ultimate Christmas catch.”

A Unique Holiday Experience

This initiative not only aims to create memorable moments but also highlights Iceland’s commitment to innovation in the retail space. By merging food culture with fine jewellery, Iceland hopes to engage customers in a new and exciting way during the festive season.

As the holiday approaches, the anticipation builds for couples planning their proposals. The chance to win a one-of-a-kind engagement ring is sure to attract attention and spark creativity among those looking to make their Christmas proposals truly special.

For further details regarding the competition, including full terms and conditions, interested parties can visit the Iceland website.