Ana Vujošević Resigns as Director; Milan Tičić Takes Over in Budva

Ana Vujošević has resigned as the director of the Tourist Organization of Budva (TOB) as of March 15, 2024. Her departure paves the way for Milan Tičić, a member of the Democratic Party of Socialists (DPS), to assume leadership. Tičić is well-acquainted with the workings of TOB, having previously served as the president of its Board of Directors.

Tičić, also known for his achievements as a celebrated water polo player and a gold medalist in Malaga, brings a wealth of experience to the position. His appointment comes at a crucial time as Budva prepares for the return of the popular Sea Dance Festival, an event that the local government aims to organize flawlessly.

There are reports suggesting that Vujošević’s resignation was influenced by a need for a more effective leadership strategy, particularly in light of challenges faced during past events. The local administration is keen to avoid the pitfalls that marred previous festivals, including a disappointing New Year’s drone show that reportedly cost Budva around 250,000 EUR.

New Leadership for Enhanced Event Management

The change in leadership is viewed as a strategic move to ensure that the upcoming Sea Dance Festival, scheduled for later this year, meets the expectations of both attendees and organizers. The festival is a significant cultural event in Montenegro, attracting visitors from across the region and beyond.

Local authorities are focused on delivering an experience that reflects positively on Budva, especially after the financial setbacks associated with recent events. They believe Tičić’s familiarity with both the tourism sector and his public profile will contribute positively to the organization of large-scale events.

In his new role, Tičić will face the immediate challenge of planning for the festival while also addressing the community’s concerns following Vujošević’s abrupt resignation. Ensuring a seamless transition will be pivotal for maintaining confidence among stakeholders in the tourism sector.

As Budva looks toward revitalizing its cultural offerings, the leadership change at TOB represents a significant step in aligning the city’s tourism strategies with its ambitions for growth and sustainability. With the upcoming Sea Dance Festival on the horizon, all eyes will be on Tičić and his plans to reinvigorate Budva’s tourism landscape.