Lookers Launches New Geely Dealership in Leeds, Expanding Offerings

Lookers has officially opened a new dealership in Leeds, West Yorkshire, dedicated to selling vehicles manufactured by Geely. Located on York Road within an existing Lookers facility, this dealership marks a significant expansion for the dealer group, which has been a presence in Leeds since the 1960s.

This new location will offer customers access to Geely’s growing line-up of vehicles, which includes the EX5 and the recently launched Starray EM-I. Geely, known for its ownership of brands such as Volvo, Polestar, and Lotus, has experienced rapid expansion in the UK market. The company surpassed its initial goal of establishing more than 50 dealerships by the end of last year, and this momentum has continued into the early months of 2026.

Commitment to Sustainable Choices

Dave Graham, operations director for Lookers, described the opening of the Geely dealership as a “milestone” for the group. He emphasized the brand’s commitment to providing customers with sustainable vehicle options, saying, “Future-focused and future-proofed, the new Geely brand delivers real choice and value for customers keen to take their first or next step on a more sustainable driving future.”

Graham expressed enthusiasm about being the first dealership in Leeds to offer Geely vehicles, stating, “With an outstanding, established choice already, we’re proud to showcase this exciting brand in our York Road location where our specially trained Geely team are on hand with all the advice, knowledge, and finance options customers need to start an exciting new journey.”

Enhancing Local Automotive Landscape

The introduction of the Geely brand is seen as a significant addition to Leeds’ automotive landscape. Lookers aims to deliver enhanced customer value and choices through this investment. Graham noted, “As one of the leading automotive retailers in the UK, we are proud to be delivering real value and choice for customers with this new investment in Leeds and in Geely.”

He highlighted the distinctive features of Geely vehicles, stating that they “pack a big punch in style, value, and performance,” reinforcing the brand’s appeal to environmentally conscious consumers looking for electric vehicles (EVs).

With this new dealership, Lookers is poised to play a crucial role in the ongoing evolution of the automotive market in the UK, aligning with the increasing demand for sustainable transportation options. The Geely dealership not only expands Lookers’ offerings but also contributes to the broader shift towards environmentally friendly driving solutions in the region.