Psychic Entrepreneur Secures £50,000 Investment on Dragons’ Den

A contestant on the popular BBC show **Dragons’ Den**, Danielle Close, successfully secured a **£50,000** investment from renowned investors **Gary Neville** and **Deborah Meaden** for her skincare brand, **My Skin Feels**. The brand focuses on creating effective formulas for sensitive skin using rescued food by-products. Close’s unique journey to the den is marked by her background as a professional psychic medium, which she claims has positively influenced her business decisions.

Close, who has trained as a psychic medium for seven years, expressed her excitement about working with Neville, a former Manchester United footballer. She revealed, “Years ago when Gary Neville was announced as a Dragon, I thought if I ever go on the show I want my Dragon to be him.” When she finally appeared on the show, she felt an immediate connection, stating, “I just knew it. I had such a good feeling about him.”

During her pitch, Close sought an investment of **£50,000** in exchange for **10%** equity in her business. Several Dragons, including Peter Jones, made offers, but Close ultimately accepted the joint proposal from Neville and Meaden, which included **20%** equity. Both investors expressed a keen interest in actively helping to scale the brand.

Despite the successful pitch, Close later decided not to accept the £50,000 investment from Neville and Meaden. She explained that private investors, who were connected through her psychic mediumship contacts, presented a more favorable deal. “These investors really liked the business, then it just went on a bit of a spiral,” she said, indicating the unexpected turn of events.

Close’s appearance on the show also featured a humorous moment as she inadvertently snubbed Peter Jones. “I actually forgot he made an offer because I was so focused on Deborah and Gary,” she admitted, adding an apology to Jones during her episode.

Since her time on **Dragons’ Den**, My Skin Feels has demonstrated impressive growth, achieving **250% year-on-year** growth. The brand has expanded its reach by launching in all **15 Credo Beauty** stores across the United States and has secured early distribution with **Whole Foods**. Close’s unique approach, which combines her psychic intuition with business strategy, has played a vital role in the brand’s success.

Close believes that intuition is integral to making business decisions. “People think that my psychic work is separate, but intuition is your daily life,” she explained. “Choosing who to work with, knowing which direction to go in, knowing what feels right, what is wrong, it’s just having good intuition.”

**Dragons’ Den** continues to showcase aspiring entrepreneurs, airing on BBC One every Thursday at **20:00**. Close’s story not only highlights her entrepreneurial spirit but also demonstrates how unconventional paths can lead to success in the competitive business landscape.