Electric Cat Reaches 65 Clients, Forecasts Record Growth

Electric Cat has achieved a significant milestone by onboarding its 65th client, The Arena Group, marking a pivotal moment in the agency’s third year of operations. This milestone is celebrated alongside the addition of three other notable clients: Vento Insurance, Premier Events, and Saward Marketing & Events. With this expansion, Electric Cat continues to strengthen its client base, which includes many of the most innovative event suppliers and agencies in the industry.

As Electric Cat approaches the end of its financial year, the agency anticipates that it will record its most successful year to date. The firm is on track to double its turnover from the previous year, reinforcing its position as the fastest-growing creative marketing partner in the sector. The agency has also diversified its offerings, now providing business development and sales enablement alongside its established marketing services.

Innovative Business Model Drives Success

Electric Cat’s unique business model, which eschews retained clients and lengthy contracts in favor of transparent pricing and live timesheets, has resonated well with clients. This approach not only attracts new business but also delivers substantial results, with 25% of ongoing partners reporting that they have more than doubled their investment.

Cat Kevern, Managing Director of Electric Cat, remarked on the significance of this achievement: “Onboarding our 65th client is a huge milestone – especially when that client is a company of the scale of Arena Group operating globally. It shows just how far Electric Cat has come and the level of trust we’ve earned in the industry. To be on track to double our turnover this year is an incredible achievement, and it’s down to the brilliant team who make Electric Cat what it is.”

Eloise Newing, Account Director, highlighted the changing landscape of public relations and marketing. She noted that the rise of artificial intelligence, particularly AI search engines like ChatGPT, is transforming how buyers seek suppliers. “If your business isn’t showing up consistently across multiple channels, you’re losing to competitors. Marketing isn’t a nice-to-have – it’s essential,” she stated.

Looking Ahead: Opportunities and Challenges

With September traditionally marking a busy period for the industry, Electric Cat is preparing for a busy fourth quarter. Newing emphasized the importance of human connection and authentic storytelling in a world increasingly driven by algorithms. As the agency looks forward to the next financial year, it remains focused on building long-term partnerships and delivering creative marketing strategies that stand out in the live, MICE, and Event Tech sectors.

Electric Cat operates as a B2B marketing and PR agency, working exclusively with event suppliers and agencies to help them reach their target audiences effectively. By combining deep industry knowledge with a bold and playful approach, the agency offers a wide range of services including marketing strategy, social media management, public relations, and graphic design.

For additional information about Electric Cat and its services, visit their website at electriccat.co.